DONG Energy is new Olympic Partner

In a new Olympic partnership with the Sports Confederation of Denmark and Team Danmark, DONG Energy supports the Danish Olympic athletes and the ambition of winning 10 medals at the Olympic Games in Rio de Janeiro in August next year.
Photo: Das Büro for Team Danmark
Photo: Das Büro for Team Danmark

Olympic partners

In addition to DONG Energy, the Sports Confederation of Denmark and Team Danmark has entered into Olympic partnerships with the Danish insurance company 'Købstædernes Forsikring', Deloitte, the Danish dairy cooperative 'Arla', the Danish retail company 'Dansk Supermarked' and the financial group 'Nordea'.
With a brand new three-year partnership agreement, DONG Energy supports both the Sport Confederation of Denmark's activities in the local athletics associations and the preparations for the 2016 Olympics in Rio and the 2020 Olympics in Tokyo. 

Jakob Askou Bøss, who is responsible for Stakeholder Relations in DONG Energy, said: "Denmark has a number of promising Olympic athletes and at DONG Energy, we're proud to be able to help the Olympic athletes on their way towards a hopefully successful Rio Olympics." 

Gaining knowledge from the world of sports

Through this partnership, DONG Energy will draw on the extensive knowledge that exists within the world of sports on health, teamwork and top performances, and the partnership will support a large internal health programme aimed at employees, managers, directors and management talents in DONG Energy.

Bøss elaborated: "We've just launched a major health programme, focusing on giving our employees the opportunity of living a healthy life through exercise, diet, sleep and mental balance. Through our cooperation with Team Danmark and the Sports Confederation of Denmark, we're able to draw on a number of the strong competences within the sports world which can help us create inspiration for the activities we're launching for our employees, managers and management talents."

High ambitions towards the Olympics

Niels Nygaard, President of the Sports Confederation of Denmark and therefore also President of the National Olympic Committee and, said:

"The Olympic partnership with DONG Energy is a major acknowledgement of the efforts made by the Danish sports associations to get the Danes to exercise and the work on the winner mentality and ambitions of Danish elite athletes. DONG Energy is the latest of a number of Olympic partners from the business community, supporting our Olympic ambition of winning 10 medals in Rio next year; a good result given Danish Olympic history. At the same time, we're pleased that the company wishes to use knowledge and inspiration from the world of sports to develop good exercise habits and a healthier lifestyle among the employees."

Frank Jensen, Chairman of the Board of Directors of Team Danmark, is very much looking forward to the new partnership:

"Our ambition is that we'll go to the Rio Olympics with both a larger and a stronger squad than at the London Olympic Games. To meet this high level of ambition, we need strong partners, and we're really pleased with the fact that DONG Energy is committed to the Olympic athletes' preparations. The backing and support we're receiving from DONG Energy and our other commercial partners enable us to optimise the athletes' prospects in the period leading up to the Olympics."
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Ulrik Frøhlke +45 9955 9560